B.o.B. recruits Nicki Minaj for “Out Of My Mind” off of his Strange Clouds release, turning up the strange for a psychiatrist/patient themed video with Nicki Minaj playing the doctor role. Sort of.
The song’s sweeping synths and frenetic beat attempt to set the tone for the collaboration, but generally sounds more contrived than was probably intended.
The video, presenting B.o.B. as a disturbed mental patient, does better at sticking to the script, and the pink-wigged and provocatively dressed Nicki Minaj plays her role(s) with just the right amount of cheekiness.
B.o.B. is a solid, entertaining rapper, but when confined to this concept his performance was confined to adequate. Nicki switched voices and rattled off decent lines, but in its entireity, “Out Of My Mind” was too serious to be playful, and too playful to be taken seriously, stuck in an in-between limbo that doesn’t quite allow the song to have much of an identity.
It did nothing to convince us that B.o.B. has an insane in the membrane side.
Anyway, nothing groundbreaking here, either in song or video, but since we haven’t posted a Nicki Minaj video in a while, might as well.
Watch the video for B.o.B. featuring Nicki Minaj, “Out Of My Mind” below.
[For more videos from NY-area hip hop artists, visit "THE WALL"]