Che Grand is another New York hip hop artist on our “Radar”, our list of “NY hip hop people/places/things we want to investigate further and tell the story of to all of our wonderful readers who may not already be familiar with that person/place or /thing.” Alas, BirthplaceMag.com is still young in our e-lifetime, so until we can catch up with all the good people/places/things to cover, sometimes we can only quickly point you in the right direction, and hope that you will trust us, and follow.
That being said, Che Grand released an album last year called “Everything’s Good Ugly“. One might describe Che as “abstract”, “progressive” and other words like that. Well, we certainly dig his skills, creativity and showmanship, and now, with the video teaser for “Chateau Gold”, we see that creativity extends to visuals as well.
Directed by Marques Green of Que Films. Good stuff.
<Points>
Che Grand “Chateau Gold” (Teaser) from ZFTP Label on Vimeo.




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